Update time: July 14, 2025
Issue
In different GA4 reports, you may see different values for the same metric, such as sessions:
Reason
Not all metrics in GA4 are calculated b……read more »
BCS
7 months ago (07-14) 489 Views 0 Comments
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Update time: June 23, 2025
Not all metrics in GA4 are calculated based on actual quantities, some are estimated.
Why are there Estimated Metrics?
Measuring exact distinct counts (i……read more »
BCS
7 months ago (06-23) 1111 Views 0 Comments
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Update time: June 20, 2025
Issue
The number of active users in different reports in GA4 is inconsistent. For example, in the page and screen reports, the number of active users of ……read more »
BCS
7 months ago (06-20) 599 Views 0 Comments
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Update time: December 18, 2025
Google Analytics 4 (GA4) provides several metrics to track user behavior, including New Users, Users (Active Users), Total Users, and Returning Users……read more »
BCS
2 years ago (2023-08-16) 31019 Views 0 Comments
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Update time: June 16, 2025
Sometimes, you may see User is 0 in GA4 reports, but other metrics have data, then there may be the following reasons:
Users is Active Users
In GA4, User……read more »
BCS
3 years ago (2023-07-23) 4708 Views 0 Comments
3Likes