Tags：Total Users

Correctly Understand New Users、Users、Total Users and Returning Users in GA4

There are multiple metrics about users in GA4, such as New Users, Users（Active Users）, Total Users and Returning Users： New Users As we all know, GA4 identifies the user based on ……read more »

BCS 9 months ago (08-16) 1989 Views 0 Comments 0Likes

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Why is New Users Higher than Total Users in GA4?

Issue Some people may encounter that it seems unreasonable that New Users is larger than Total Users, why is that? Reason We first need to understand how New Users a……read more »

BCS 11 months ago (06-24) 3770 Views 0 Comments 1Likes