Update time: June 24, 2025
There are multiple metrics about users in GA4, such as New Users, Users(Active Users), Total Users and Returning Users:
New Users
As we all know, GA4 id……read more »
The UTM of Google Analytics 4 is divided into three scopes:
User
Session
Event
Different scopes correspond to different traffic dimensions.
User-scoped dimensions
User-scop……read more »