Issue
Beginning in mid-May 2024, some GA4 New Users data was severely lost, with a drop of more than 90%, such as:
Reason
Some GA4, without any adjustments, started to have ……read more »
BCS
2 weeks ago (07-15) 123 Views 0 Comments
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Issue
Recently I discovered that the website has traffic from gtm-msr.appspot.com, as shown in the “Page title and screen class” report:
Analyze
Find the URL of ……read more »
BCS
1 months ago (06-17) 404 Views 0 Comments
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This article introduces how to track Page Load Time in Google Analytics 4, there are two ways:
One is to use a separate event to track the Page Load Time. For example, after the w……read more »
BCS
3 months ago (04-22) 507 Views 0 Comments
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What could be the reason for the sudden surge in Direct channel traffic in GA4?
Spam Traffic
Spam traffic is actually abnormal traffic, usually machine traffic.
You can add……read more »
BCS
9 months ago (10-18) 2112 Views 0 Comments
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This article introduces how to use Keyword Hero to get more search keywords in GA4.
In order to protect the privacy of users, the search engine extracts the user’s organic se……read more »
BCS
11 months ago (08-21) 960 Views 0 Comments
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This article introduces the event parameters of GA4.
What are Event Parameters
Event Parameters provide additional information about the ways users interact with your website.
For……read more »
BCS
11 months ago (08-21) 2094 Views 0 Comments
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Meet Google Sheet
Google Sheets is a spreadsheet application included as part of the free, web-based Google Docs Editors suite offered by Google.
Google Analytics 4 data can be exp……read more »
BCS
11 months ago (08-19) 1583 Views 0 Comments
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Issue
Average engagement time is 0m 00s, such as:
Reason
Average engagement time is calculated based on the user_engagement event, so your GA4 has not tracked the ……read more »
BCS
11 months ago (08-18) 1799 Views 0 Comments
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After using Google Analytics 4, many users should feel that the data delay in Google Analytics 4 is longer than that in UA.
What is Data Delay?
Data freshness is used in GA4 to de……read more »
BCS
11 months ago (08-18) 1411 Views 0 Comments
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There are multiple metrics about users in GA4, such as New Users, Users(Active Users), Total Users and Returning Users:
New Users
As we all know, GA4 identifies the user based on ……read more »
BCS
12 months ago (08-16) 2348 Views 0 Comments
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