This article introduces some common problems in Google Analytics 4 attribution
Conversion is not an integer, there are decimals
Some people may find that Conversion is not an integ……read more »
BCS
4 years ago (2023-01-29) 3433 Views 0 Comments
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Update time: April 7, 2026
If you landed on this page, you’ve (most likely) heard about GA4 Measurement Protocol and want to start sending server-side data to GA4. Maybe you&……read more »
BCS
4 years ago (2023-01-29) 4066 Views 0 Comments
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Update time: May 9, 2025
If you’ve ever looked at an event name in GA4 and thought “that’s not very helpful” — you’re not alone. Outbound clicks in En……read more »
BCS
4 years ago (2023-01-28) 1425 Views 0 Comments
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Update time: May 9, 2025
If you’ve ever needed to track a specific subset of an existing GA4 event — like page views for just one URL — you know the usual options: ask a deve……read more »
BCS
4 years ago (2023-01-28) 1579 Views 0 Comments
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Update time: January 13, 2025
If you’ve ever tried tracking a non-standard interaction in GA4 — a keyboard shortcut, a drag-and-drop action, a bookmark button rendered by a J……read more »
BCS
4 years ago (2023-01-28) 1129 Views 0 Comments
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Update time: March 16, 2026
If you’ve spent time setting up a custom event in Google Tag Manager or directly in GA4, tested it in Preview mode or DebugView, watched it fire p……read more »
BCS
4 years ago (2023-01-27) 5560 Views 0 Comments
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Update time: April 13, 2026
If you’ve ever opened your GA4 channel report and seen a chunk of traffic labelled “Unassigned,” you probably had the same reaction I ……read more »
BCS
4 years ago (2023-01-27) 4879 Views 0 Comments
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You’ve set up your GA4 tracking, events are configured, and everything should be working. But is it actually sending the right data? Event names, parameters, e-commerce item ……read more »
BCS
4 years ago (2023-01-27) 3463 Views 0 Comments
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Update time: Decembe 18, 2025
In this guide, I’ll walk you through what Recommended Events are, the different categories Google provides, and a step-by-step case study of how……read more »
BCS
4 years ago (2023-01-27) 4322 Views 0 Comments
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Updated: October 23, 2024
If you’ve been granted access to the GA4 Demo Account and then switched to another Google Analytics account, you might have noticed something — when……read more »
BCS
4 years ago (2023-01-26) 2192 Views 0 Comments
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