Updated: November 19, 2025
What is Alloy？
Within the Adobe ecosystem, Alloy can be understood as the equivalent of gtag in GA4. It allows you to send data directly to Adobe’s……read more »
BCS
2 months ago (11-19) 307 Views 0 Comments
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Updated: November 17, 2025
If you work in analytics, digital marketing, or MarTech engineering, you’ve probably looked at your acquisition reports and wondered:“Why is there so muc……read more »
BCS
2 months ago (11-17) 511 Views 0 Comments
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Many people are interested in the pricing of GA4 360 and Adobe Analytics. GA4’s pricing is relatively public, while Adobe Analytics’ pricing is customized due to numero……read more »
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4 months ago (09-16) 684 Views 0 Comments
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Issue
Adobe Analytics ECID is an All-zeros string："00000000000000000000000000000000000000"
Reason
ECID is an All-zeros string, which means that the ECID cannot be obtained. This is……read more »
BCS
6 months ago (07-29) 822 Views 0 Comments
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Update time: July 15, 2025
The data processing sequence of Adobe Analytics can be divided into three steps:
Sending data
Pre-Pressing
Processing
Sending data
Web SDK/Mobile SDK……read more »
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6 months ago (07-16) 626 Views 0 Comments
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Updated: December 19, 2025
Here is a curated selection of online training courses for Adobe Analytics and other Adobe Experience Cloud products. These fully online courses cover ev……read more »
BCS
1 years ago (2025-01-12) 1555 Views 0 Comments
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Update time: October 30, 2024
The full name of CJA is Customer Journey Analytics.
Adobe provides applications for CJA demo accounts now.
CJA Sandbox
CJA provides Demo Account:
&nb……read more »
BCS
1 years ago (2024-10-30) 1921 Views 2 Comments
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Update time: June 12, 2024
As browsers protect user privacy, some browsers have launched some functions to identify tracking by third-party analysis tools, such as Firefox’s ETP (E……read more »
BCS
2 years ago (2024-06-12) 1469 Views 0 Comments
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Updated: December 19, 2025
This article introduces FPID in server-side tracking.
What is FPID
FPID stands for First-party ID or First-party Device ID. It is an identifier managed b……read more »
BCS
2 years ago (2024-06-01) 3641 Views 0 Comments
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Issue
If you use the Web SDK to deploy Adobe Analytics, you may see some 204 status requests:
Starts with “collect”, which means Non-interactive event,
Starts with &#……read more »
BCS
2 years ago (2024-05-22) 2966 Views 0 Comments
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