Update time: May 30, 2026
Issue Overview
Starting from mid-May 2024, some Google Analytics 4 properties experienced a severe and unexpected drop in New Users data, in some cases de……read more »
BCS
2 years ago (2024-07-15) 2597 Views 0 Comments
6Likes
Update time: October 30, 2024
Some companies originally used Google Analytics, but they faced some problems when entering China, such as inaccurate data tracking caused by GFW（Grea……read more »
BCS
2 years ago (2024-06-27) 4064 Views 0 Comments
5Likes
Update time: June 17, 2024
Issue
Recently, I noticed unexpected traffic coming from gtm-msr.appspot.com in GA4.
This traffic appears in the “Page title and screen class” report and……read more »
BCS
2 years ago (2024-06-17) 5535 Views 0 Comments
8Likes
Email open tracking has long been a common requirement in digital analytics. In Universal Analytics (GA3), this was typically implemented using the Measurement Protocol, where a si……read more »
BCS
2 years ago (2024-06-04) 2893 Views 4 Comments
9Likes
Updated: December 19, 2025
This article introduces FPID in server-side tracking.
What is FPID
FPID stands for First-party ID or First-party Device ID. It is an identifier managed b……read more »
BCS
2 years ago (2024-06-01) 4609 Views 0 Comments
12Likes
Update time: May 24, 2024
Issue
Some users may see the following warning message at the top of their GA4 property:
“Your Google Tag code isn’t configured correctly, whi……read more »
BCS
2 years ago (2024-05-24) 5407 Views 0 Comments
10Likes
This article introduces how to track Page Load Time in Google Analytics 4, there are two ways:
One is to use a separate event to track the Page Load Time. For example, after the w……read more »
BCS
2 years ago (2024-04-22) 1953 Views 0 Comments
6Likes
Update time: December 18, 2025
Google Analytics 4 (GA4) has recently introduced two new event parameters: batch_ordering_id and batch_page_id.
batch_ordering_id
batch_order……read more »
BCS
3 years ago (2023-11-16) 14087 Views 0 Comments
5Likes
What could be the reason for the sudden surge in Direct channel traffic in GA4?
Spam Traffic
Spam traffic is actually abnormal traffic, usually machine traffic.
You can add……read more »
BCS
3 years ago (2023-10-18) 4836 Views 0 Comments
5Likes
Update time: June 23, 2025
When thinking of replacing Google Analytics products, some people will think of Piwik, Piwik Pro and Matomo, so what is the relationship between them?
Pi……read more »
BCS
3 years ago (2023-08-28) 3502 Views 0 Comments
4Likes
