New Users vs Returning Users in GA4
Updated: December 18, 2025 New Users In GA4, New Users are determined by the first_visit (web) or first_open (app) events. first_visit is automatically fired when GA4 detects a new……
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Baidu Analytics Event Tracking: Structure, Methods, and Best Practices
Updated on: December 11, 2025 Baidu Analytics (also known as Baidu Tongji) supports Event Tracking, which allows you to record specific user interactions on your website—such as bu……
A Complete Explanation of Apple’s Link Tracking Protection (LTP)
Since the release of iOS 17 / macOS Sonoma, Apple has significantly strengthened user privacy protections. One of the updates that has drawn the most attention from the marketing, ……
Top 9 UTM Mistakes That Can Ruin Your Campaign Tracking
Updated: November 25, 2025 UTM parameters (Urchin Tracking Module) are used in Google Analytics 4 (or other analytics tools) to track the source of traffic. However, many people mi……
Installing Baidu Tongji and Tracking Events Using Google Tag Manager
Updated: November 20, 2025 Websites operating in mainland China often need to use both Google Analytics 4 and Baidu Tongji (Baidu Analytics) for data monitoring. The former is more……
What is Alloy? — A Deployment Method Similar to GA4 gtag
Updated: November 19, 2025 What is Alloy？ Within the Adobe ecosystem, Alloy can be understood as the equivalent of gtag in GA4. It allows you to send data directly to Adobe’s……
How Referrer-Policy Affects Web Analytics Tools: A Comprehensive Analysis
Updated: November 17, 2025 If you work in analytics, digital marketing, or MarTech engineering, you’ve probably looked at your acquisition reports and wondered:“Why is there so muc……
Use R to Connect to Google Analytics 4 to Download Data
Updated: October 31, 2025 This article introduces how to connect to Google Analytics 4 using R to extract data, using direct authorization via a web page instead of obtaining the k……
Free AEP Sandbox Application
Free AEP（Adobe Experience Platform） Demo Account Application, personalized sandbox environment for 60 days : Application link: Apply now（https://survey.adobe.com/jfe/form/SV_bfQO8……
GA4: How to Fix “Failed to Register Users” Error
Updated: December 18, 2025 Error When trying to add a new user in GA4, you may encounter the following error: “Failed to register users,” as shown in the screenshot below: ……
GA4 360 vs. Adobe Analytics Pricing Comparison
Many people are interested in the pricing of GA4 360 and Adobe Analytics. GA4’s pricing is relatively public, while Adobe Analytics‘ pricing is customized due to numero……
Common Reasons for Cross-Domain Tracking Failures in GA4
Cross-domain tracking in Google Analytics 4 (GA4) is essential for tracking user journeys across multiple domains (e.g., from example.com to sub.example.com or paymentgateway.com)……
Top 5 Popular Tag Management Systems
Update time: September 5, 2025 There are many tag manager system products on the market: Google Tag Manager From Google, the Google Tag Manager is a tag management application th……
Adobe Launch (Tags) vs Google Tag Manager
Update time: September 5, 2025 In the world of digital analytics and marketing, tag management systems (TMS) are essential for efficiently deploying and managing tracking codes (t……
How Many Google Tag Manager Containers Can You Create?
Question How Many Google Tag Manager Containers Can You Create? Answer Each Google account can have up to 400 GTM accounts. Each GTM account can have up to 500 containers. ……
AFTP：Safari 26 Will Not Automatically Remove gclid or fbclid
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Can Google Analytics 4 be Used in China?
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Do not Enable User-Provided data collection In GA4
Updated: August 14, 2025 Do not enable user-provided data collection in GA4, there are bugs, you may encounter: #1: New users are significantly lost, reducing: #2:I……
Adobe Analytics ECID is an All-zeros String
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It seems like the information cannot be retrieved; it's probably a network problem.
2025-11-20 11:30:30 发表在 Free Adobe CJA Demo Account Application (2025)Server-side Tracking is the Web SDK, which is set using processing rules.
2025-07-24 08:41:24 发表在 Set ECID to eVar in Adobe Analytics（Client-side & Server-side）It does not affect session tracking, it just changes the structure of the cookie _ga_, the value does not change.
But if you use the Measurement Protocol to track and get the session id from the cookie _ga_, it will be affected, after all, its structure has changed.
Google did not update this change in the document
2025-05-14 08:41:43 发表在 GA4 Cookie Values Explained（2026）Already added
2025-04-29 09:19:05 发表在 GA4 Cookie Values Explained（2026）Which website is it deployed on? I will test it.
2025-02-19 10:53:54 发表在 Track Scroll Depth And Time Spent with Adobe LaunchSet the channel's value to referrer in Marketing Channel Processing Rules.
2025-02-05 14:39:02 发表在 Marketing Channel Reports: “None”This can be set as a referrer.
2025-02-02 15:01:29 发表在 Marketing Channel Reports: “None”Do you use CID to track? You can set the Channel value to cid.
2025-01-30 15:20:05 发表在 Marketing Channel Reports: “None”What this will affect is that without this type, there is no value, so it is displayed as none.
2025-01-30 15:06:05 发表在 Marketing Channel Reports: “None”marketing channel detail indicates the previous page. If it is accessed directly, it will display none.
2025-01-25 08:55:57 发表在 Marketing Channel Reports: “None”